A Better Experience in the Grandstands

Seating is one of the most important aspects when it comes to purchasing a ticket to your favorite event. The last thing you want customers to do is complain about the fact that they paid money for a subpar seating experience. Usually, there are a few reasons that the seating experience is less than stellar – but being prepared for these objections means you can build a better grandstand.

Discomfort is the primary factor in customer complaints. Of course, no one expects a bleacher seat to be the height of comfort. But there are many options that can make the experience more pleasant, such as superior materials and craftsmanship. Additional seating, such as upholstered backs and other comfort features, can make the experience even more pleasant. Your clients will spend a lot of time in this seating – it should be the best it can be.

Sight lines are another key feature. No one wants to pay top dollar for a ticket and not be able to accurately see what is going on or have access to a visual aid like a jumbo-tron. Take the sightline into consideration when you are designing your seating. Even the cheap seats need a reason to come to the venue. No one wants to pay money for a ticket and stare at a column for most of the time!

Don’t overlook the need to make your clients feel special. Higher paying customers expect to receive an experience that is more valuable than a bleacher seat. Seating is one of the ways an upscale customer judges an event. Whether this means covered seating, box seating or other options, find a way to create an elite clientele who can take advantage of preferential seating in order to generate investment for years to come.

With a few key factors in mind, you can build a better grandstand that leads to an outstanding customer experience!

Even if your outdoor seating system has served you well in the past, all good things must come to an end at some point. When is the end of outdoor seating and what are your options for replacement? Do some exploration now.

The End is Near

You may realize that it’s time to update or replace your outdoor seating options when a number of different situations occur. First, if your crowd size has simply outgrown what once worked for your facility, you may want to look at doing some updates. If, for example, you currently have a solid set of bleachers on a school football field but your population has tripled in size since the bleachers were installed, it may be time to look to additional bleachers or other options entirely. Continue to abuse the bleachers with too much weight, and you could have a real safety issue on your hands.

Another reason you may need to make some changes is that your current system has been in use too long. If, during a routine safety inspection, you realize that things just don’t look as sturdy as they once did, replacement is the only option to consider. Thanks to the elements, outdoor seating systems do actually expire, and paying attention to that end when it happens is essential to protect your patrons.

What’s Next?

Fortunately, once you do decide that it’s time to make some replacements, you have lots of different options available. From traditional aluminum bleachers to powder coated amazement as well as custom layouts, we have the outdoor seating options your field needs, no matter what. Contact us today to learn more about your options or for an outdoor seating inspection to determine if your patrons can continue using your current seating choices safely.