What makes a sports team good? The players and coach are an obvious answer, that is the makeup of a team in its most basic form, but the secret ingredient into making a team truly good is their fans and the community created by the team. When players are out competing and trying their best, the roar and support of a good crowd can often be that spark needed to bring home a win. So, with so much time, effort, and money spent on the players, it’s worth it to treat fans well too.

Bringing fans to a game is just as much about comfort as it is about team spirit. Bleachers have long been the bane of a comfortable sporting experience, but with advances in the seating industry this norm will soon be turned around.

Treat Your Fans Right With Comfy Seats

Carroll Seating Company has over 50 years of experience designing facilities with Hussey gym bleachers and stadium seats, and in that time they have never stopped looking for improvements. Hussey offers created ergonomic bleacher seats that are far better than those wooden benches of the past, and all of their options are highly customizable, offering cup holders, seat backs, and even those thoughtful touches like inlaid seat numbers.

Product longevity is another aspect of accommodation that Carroll Seating Company has perfected. Whether indoors or out, they use only the best material to withstand the elements and the energy produced by hyped-up fans. Stadium seating is often the most well used aspect of sports as a whole, and making sure the seats are durable is a very economic and safe bet.

Keeping the fans comfortable and excited to be at a game is a key piece in winning, so make sure you take care of them and the effects will go a long way.

A Better Experience in the Grandstands

Seating is one of the most important aspects when it comes to purchasing a ticket to your favorite event. The last thing you want customers to do is complain about the fact that they paid money for a subpar seating experience. Usually, there are a few reasons that the seating experience is less than stellar – but being prepared for these objections means you can build a better grandstand.

Discomfort is the primary factor in customer complaints. Of course, no one expects a bleacher seat to be the height of comfort. But there are many options that can make the experience more pleasant, such as superior materials and craftsmanship. Additional seating, such as upholstered backs and other comfort features, can make the experience even more pleasant. Your clients will spend a lot of time in this seating – it should be the best it can be.

Sight lines are another key feature. No one wants to pay top dollar for a ticket and not be able to accurately see what is going on or have access to a visual aid like a jumbo-tron. Take the sightline into consideration when you are designing your seating. Even the cheap seats need a reason to come to the venue. No one wants to pay money for a ticket and stare at a column for most of the time!

Don’t overlook the need to make your clients feel special. Higher paying customers expect to receive an experience that is more valuable than a bleacher seat. Seating is one of the ways an upscale customer judges an event. Whether this means covered seating, box seating or other options, find a way to create an elite clientele who can take advantage of preferential seating in order to generate investment for years to come.

With a few key factors in mind, you can build a better grandstand that leads to an outstanding customer experience!